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Cancel NOW Boost: The Easy Method
Looking to cancel NOW Boost? Discover the simple steps to stop unnecessary charges. Rated 4.8/5. Start saving today!
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How to cancel NOW Boost and reclaim £60 a year
Why you might want to cancel NOW Boost
NOW Boost adds £5 every month to your streaming bill, but you may have realised you're paying for features you simply don't use. If you live alone, rarely watch simultaneously on multiple devices, or find standard definition perfectly adequate on your screen, that premium charge becomes wasted money. Perhaps your total streaming costs have spiralled beyond what your household can justify, or you've switched your viewing habits to other services. Whatever prompted your decision, cancelling should be simple and transparent.
The reality is that NOW Boost serves a narrow audience with specific needs. If you watch alone, don't require simultaneous streaming across household devices, or have no interest in Full HD quality, you're essentially paying £60 annually for features that deliver no value to you. That money could strengthen your household budget, fund a different NOW tier, or support an alternative streaming platform.
Financial reasons to cancel NOW Boost
Subscription costs accumulate across your entertainment spending. NOW Boost increases your monthly bill by 50% if you hold a single Entertainment or Cinema membership, or by 14% if you've combined multiple tiers. Over 12 months, removing Boost reclaims £60 from your budget. At Tocancel, we've found that most people cancel during annual budget reviews or when they recognise their actual viewing patterns no longer justify the upgrade cost.
Usage reasons to cancel NOW Boost
You likely don't need Boost if you meet any of these criteria: you're the sole viewer in your household and never stream on multiple devices at once; you watch primarily on a phone or tablet where 720p versus 1080p makes no visible difference; you're willing to tolerate adverts on the base Entertainment membership to save money; or your NOW usage has dropped significantly since you subscribed. Each of these signals that Boost charges are not delivering value to your household.
What NOW Boost actually costs you
Understanding the true cost of NOW Boost helps you decide whether cancelling just the add-on makes financial sense or whether you should reconsider your entire NOW membership.
NOW Boost pricing breakdown
NOW Boost costs a flat £5 per month regardless of which base membership tier you hold. This fee does not change with promotional campaigns, seasonal offers, or contract length. The table below shows how Boost increases your total NOW spend across different membership combinations.
| Membership tier | Base cost per month | With NOW Boost | Annual cost with Boost |
|---|---|---|---|
| Entertainment only | £9.99 | £14.99 | £179.88 |
| Cinema only | £9.99 | £14.99 | £179.88 |
| Sports only | £34.99 | £39.99 | £479.88 |
| Entertainment plus Cinema | £19.98 | £24.98 | £299.76 |
| Entertainment plus Sports | £44.98 | £49.98 | £599.76 |
| All three memberships | £54.97 | £59.97 | £719.64 |
Removing the £5 monthly Boost charge delivers genuine savings, particularly if you've bundled multiple NOW memberships. At Tocancel, we've helped thousands of consumers recognise that small monthly charges compound into substantial annual expenses that merit careful review.
Your consumer rights when cancelling NOW Boost
UK consumer law grants you specific protections when you cancel subscription services, and understanding these rights empowers you to act with confidence and clarity.
What the consumer rights act 2015 guarantees you
Under the Consumer Rights Act 2015, you have the right to cancel any subscription within 14 days of purchase without providing a reason and without penalty. This is called your cooling-off period. If you've held NOW Boost for longer than 14 days, this right has expired, but you can still cancel at any time going forward without incurring early termination fees. Any charges you've already paid do not come back to you unless NOW has breached your contract or failed to deliver the service as promised.
Your legal position is straightforward: you can cancel NOW Boost whenever you choose after the initial 14-day window. NOW must honour your cancellation request and stop billing within a reasonable timeframe, typically one billing cycle.
The enforcer: ofcom and trading standards
If NOW refuses to cancel your subscription or continues billing after you've submitted a cancellation request, you can escalate your complaint to Ofcom, which regulates NOW and broadband services in the UK. Trading Standards in your local authority also investigates unfair contract terms and misleading cancellation procedures. These organisations have the power to investigate and require NOW to refund incorrect charges. Knowing this gives you leverage if NOW becomes obstructive.
How to cancel NOW Boost
NOW does not offer online cancellation for Boost; you must submit a written request to their registered office address. Follow these steps to ensure your cancellation is processed correctly and documented.
The cancellation method available to you
You must submit a written cancellation request by post to NOW's registered office. This is the only method NOW accepts for cancelling Boost add-ons. Email cancellation is not accepted, and customer service representatives cannot process cancellations verbally over the phone. Therefore, you must send a physical letter or use a tracked postal service to protect yourself.
- Gather your account details
- Your NOW account number (find this on any invoice or statement)
- The email address or phone number registered to your account
- Your full name and current address as registered with NOW
- Write a clear cancellation letter
- Address it to NOW's Customer Service team at their registered office (see the address section at the end of this guide)
- State clearly in the opening line: "I wish to cancel NOW Boost effective immediately" or "effective from my next billing date"
- Include your account number and registered email address
- Sign and date the letter
- Keep a photocopy for your records
- Send your letter by tracked post
- Use Royal Mail Special Delivery or a courier service that provides proof of delivery
- Send to the address provided in the final section of this guide
- Do not send by standard post, as you'll have no evidence of delivery
- Confirm receipt within 7 days
- NOW should acknowledge receipt and confirm the cancellation date
- If you don't hear back within a week, follow up with a second letter or contact their customer service team by phone to request written confirmation
- Request that they email you a cancellation confirmation for your records
- Monitor your billing
- Check your next statement to confirm that NOW Boost no longer appears
- If you're charged after your cancellation date, raise a formal complaint immediately and contact Ofcom
What happens after you cancel NOW Boost
Understanding what to expect after you submit your cancellation helps you stay on top of the process and catch any errors quickly.
Your billing after cancellation
When your cancellation takes effect, NOW Boost charges will stop appearing on your monthly bill. Your base NOW membership (Entertainment, Cinema, Sports, or a combination) will continue unless you also cancel those tiers. You'll be billed only for the membership tiers you've kept. Most cancellations take effect on your next billing date rather than immediately, so you may see one final Boost charge before the amendment is applied.
Refunds for Boost charges already paid
If you've already paid for NOW Boost in the current billing period when you submit your cancellation, NOW will not refund that charge. Cancellations take effect from your next billing cycle onward. The only exception is if you cancel within 14 days of first purchasing Boost, in which case you may be entitled to a full refund of that first payment. If you believe you've been incorrectly charged after your cancellation date, you can dispute the charge with your bank or payment provider and raise a formal complaint through Tocancel's resources or directly with NOW's customer service team.
Keeping access to your content during transition
Removing NOW Boost does not affect your access to any content you've already purchased or rented. You'll simply lose the ability to stream on multiple devices simultaneously and your resolution may revert to standard definition. Your watchlist, preferences, and viewing history remain attached to your account.
Common mistakes to avoid when cancelling NOW Boost
Cancelling a subscription is straightforward once you know the process, but a few common pitfalls can delay your cancellation or leave you unprotected. We've seen these mistakes repeatedly, and they're all avoidable with the right approach.
Mistake 1: assuming online cancellation is available
NOW's customer portal does not include an online cancellation option for Boost. If you've been searching the account settings area looking for a cancel button, you won't find one. This is not a technical issue; it's NOW's policy. You must send a written request by post. Don't waste time calling customer service expecting them to process a verbal cancellation, because they cannot. Send your letter instead.
Mistake 2: sending your cancellation by regular post without tracking
Royal Mail standard post offers no proof of delivery. If NOW claims they never received your letter and continues charging you, you'll have no evidence to support your case with Ofcom. Always use Royal Mail Special Delivery or a courier service that provides tracking. This costs a few pounds but protects you completely.
Mistake 3: failing to keep a copy of your cancellation letter
Make a photocopy or take a photograph of your letter before you post it. If a dispute arises, you'll need to prove what you wrote and when. Your copy, combined with your delivery receipt, forms a complete record that NOW cannot dispute.
Mistake 4: not confirming the cancellation in writing
After you've posted your letter, wait 7 days for a response. If NOW hasn't acknowledged your cancellation or confirmed the effective date, follow up immediately. Request written confirmation by email. This creates an ongoing record and prevents NOW from claiming they never received or processed your request.
Mistake 5: cancelling your entire NOW account by mistake
If you want to keep your base membership but remove Boost only, be absolutely clear in your letter. Write: "I wish to cancel NOW Boost add-on only. I am NOT cancelling my Entertainment membership" (or whichever tier you're keeping). This eliminates any possibility of confusion.
Comparing NOW Boost to other upgrade options
Before you cancel Boost, consider whether a different NOW package or alternative streaming service better matches your actual viewing needs and budget.
| Option | Monthly cost | Key benefit | Best for |
|---|---|---|---|
| NOW Entertainment alone | £9.99 | TV series and entertainment | Single viewers on a budget |
| NOW Entertainment without Boost | £9.99 | Same content, lower resolution | Households with one device |
| NOW Entertainment plus Boost | £14.99 | Multi-device and HD streaming | Large households or power users |
| NOW Entertainment plus Cinema | £19.98 | Films plus TV series | Film enthusiasts |
| NOW Entertainment plus Cinema plus Boost | £24.98 | Maximum choice and flexibility | Heavy multi-device users |
| Sky Entertainment bundle (as alternative) | £20 | Broadband plus TV (if you switch ISP) | Households switching providers |
If you're keeping your base NOW membership but removing Boost, you're making the right choice if multi-device streaming isn't essential to your household. This is the most cost-effective option for single viewers or families content with one-at-a-time viewing.
Checklist: before and after cancelling NOW Boost
Use this checklist to ensure you've covered every step and protected yourself throughout the cancellation process.
Before you send your cancellation letter
- Confirm that NOW Boost is the only service you want to cancel (not your entire membership)
- Gather your account number, registered email, and full name and address
- Check your most recent NOW statement to see the exact cancellation date you want to request
- Write a clear letter stating "I wish to cancel NOW Boost" with your account details
- Make a photocopy of your letter before posting
- Send by Royal Mail Special Delivery or tracked courier
- Photograph your delivery receipt
After you've sent your letter
- Wait 7 days for NOW to acknowledge receipt
- If you don't hear back, phone customer service and ask for confirmation they received your letter
- Request written confirmation by email with the cancellation effective date
- Check your next billing statement to confirm Boost charges have stopped
- If charged after the cancellation date, contact your bank and Ofcom immediately
- Keep all correspondence and receipts for 12 months
NOW Boost cancellation address and contact details
Send your written cancellation request to NOW's registered office. You must use postal mail; cancellation by phone or email is not accepted by NOW's policy.
Mailing address for cancellation
NOW Customer Service, Registered Office, The Broadband House, 145 London Road, Staines-upon-Thames, Surrey, TW18 4AX, United Kingdom.
Write "Cancellation Request: NOW Boost" on the front of your envelope so it reaches the correct department quickly.
Contact information if you need support
If you have questions before sending your cancellation letter, you can contact NOW customer service by phone on 0333 100 0150. Ask them to email you a template cancellation letter or confirm the exact address to send to. Keep any confirmation they send you as evidence that you followed their stated process.
If NOW refuses to cancel after you've submitted your written request, or if they continue charging you after the cancellation date, file a complaint with Ofcom at Ofcom.org.uk. You can also contact your local Trading Standards office, which has powers to investigate unfair contract terms and can require NOW to reimburse you.
Summary: taking action today
Cancelling NOW Boost is a straightforward process once you understand NOW's requirement for written postal cancellation. You have clear consumer rights under the Consumer Rights Act 2015, and Ofcom stands behind you if NOW fails to honour your cancellation request. The £5 monthly charge adds up to £60 per year, and that reclaimed money belongs in your budget, not NOW's account.
Your next step is simple: write a clear cancellation letter with your account details, send it by tracked post to the address provided above, and keep a copy for your records. Follow up after 7 days to confirm receipt, then monitor your next statement to ensure the charges have stopped. If anything goes wrong, you have enforcement tools available through Ofcom and your bank.
At Tocancel, we've helped thousands of consumers cancel streaming subscriptions, remove unwanted add-ons, and reclaim their money through simple, systematic processes. We understand that NOW's postal-only cancellation policy feels outdated, but it's not a barrier to success-just a procedural step. You can cancel NOW Boost today. Tocancel remains your resource throughout the process, offering guidance on every subscription service and the consumer rights that protect you. Take control of your streaming spend now.