Cancel We Are Feel: The Right Way

How to cancel We Are Feel and reclaim your consumer rights in the UK

Why you might want to cancel We Are Feel

We Are Feel is a personalised supplement subscription service operating across the United Kingdom, delivering monthly supplies of tailored vitamin and mineral formulations to your door. The service combines an initial health assessment with ongoing monthly deliveries, creating a continuous commercial relationship governed by strict UK consumer protection laws.

You may be considering cancellation for several valid reasons: the supplements aren't delivering the health improvements you expected, you've found a more affordable alternative, your health needs have changed, or the monthly cost no longer fits your budget. Whatever your reason, you have statutory rights under UK consumer law that protect your ability to exit this subscription. Tocancel is here to guide you through every step of that process with clarity and confidence.

Understanding your We Are Feel subscription commitment

When you signed up with We Are Feel, you entered into a distance contract governed by the Consumer Contracts Regulations 2013 and the Consumer Rights Act 2015. This means your subscription operates as a recurring supply agreement with automatic monthly billing and dispatch, rather than a one-off purchase. The company charges you in advance of each delivery, so timing your cancellation correctly prevents unwanted charges hitting your account.

Your subscription is a rolling monthly contract unless you opted for a longer commitment tier (such as quarterly or annual plans with discount pricing). Even if you chose a discounted plan, you retain your statutory right to cancel under consumer law. This is a legal protection that no company terms can override.

The financial impact of staying subscribed

Most subscribers don't realise how quickly costs accumulate. At typical pricing of £30 to £45 per month, a 12-month subscription totals between £360 and £540 annually. If you've been considering cancellation for weeks, those extra months represent real money slipping away. Tocancel has helped thousands of consumers recognise this point and take action to stop unnecessary recurring charges.

Take action now: log into your We Are Feel account and note your next scheduled billing date. This single piece of information will determine your refund eligibility and the exact notice period you must give.

We Are Feel pricing and subscription structure

Understanding your pricing tier and billing cycle is essential before you cancel, because it determines your refund eligibility and the exact notice period you must give.

Current subscription pricing overview

How We Are Feel billing works

We Are Feel collects payment automatically on a set date each month, typically corresponding to the anniversary of your initial order. Your payment processes before the supplements dispatch, meaning you pay in advance for products you haven't yet received. This payment structure is crucial: if you fail to cancel before your payment date, you'll be charged for another month of supplies, and you'll then need to request a refund for that unwanted charge.

Your billing date appears on your account dashboard and in your order confirmation emails. Finding this date is your first action when planning cancellation. If you're unsure, log into your We Are Feel account now and locate your next scheduled billing date in the payment settings section.

Your consumer rights when cancelling We Are Feel

UK consumer law gives you powerful protections that We Are Feel must honour, whether or not their terms mention them explicitly.

The consumer rights act 2015 and your cancellation entitlements

Under the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013, you have the statutory right to cancel a distance contract (any purchase made online or by post) within 14 calendar days from the date you receive the first delivery. This cooling-off period is your legal protection against pressure selling and gives you time to inspect the product and decide whether to proceed.

Your legal position: You can cancel We Are Feel subscriptions within 14 days of receiving your first order without giving any reason, and you must receive a full refund. If you have already received multiple deliveries, you cannot use this initial cooling-off period, but you retain the right to cancel the ongoing subscription by giving notice in accordance with the contract terms.

For ongoing subscriptions beyond the 14-day cooling-off window, the contract terms determine your notice period. Most subscriptions require 30 days' notice, meaning you must submit your cancellation request at least 30 days before your next scheduled billing date. If We Are Feel's terms require notice that contradicts this timeline, you should escalate the matter to the Citizens Advice Consumer Service, which enforces these rights on your behalf.

Your refund rights and what We Are Feel must pay back

If you cancel within the 14-day cooling-off period, We Are Feel must refund the full cost of your subscription within 14 calendar days of receiving your cancellation notice. The company may deduct the cost of return postage only if you agreed to bear that cost in writing at the point of purchase.

If you cancel after the cooling-off period, your refund entitlement depends on the cancellation date. If you give notice before your next billing date, you should not be charged for that upcoming month. If you are charged for a month you did not receive or did not intend to purchase, Tocancel recommends you request a refund in writing, citing the Consumer Rights Act 2015 as the legal basis for your claim.

Key action: Document your cancellation request with a screenshot, email confirmation, or written receipt. This evidence protects you if the company fails to process your request or charges you again by mistake.

How to cancel We Are Feel step by step

Follow this systematic approach to cancel your subscription safely and securely, ensuring your cancellation is recorded and your next billing cycle is stopped.

Method one: cancel through your online account

This is the fastest and most documented way to cancel We Are Feel. Follow these steps carefully to ensure your request is processed.

1. Log into your We Are Feel account at wearefeel.com using your registered email and password
   • If you've forgotten your password, use the "Forgotten password?" link and reset it before proceeding
2. Navigate to your account settings or subscription management dashboard
   • This is usually found under "My Account", "Profile", "Subscriptions", or "Billing"
   • Look for a section labelled "Manage Subscription" or "Active Orders"
3. Locate your active subscription and select "Cancel Subscription" or "Pause Subscription"
   • Do not pause if you intend to cancel permanently; select the cancellation option explicitly
4. You may be presented with a feedback form asking why you're cancelling
   • Complete this form honestly, as your feedback helps consumer protection agencies identify unfair practices
   • Alternatively, skip this step if you do not wish to provide feedback
5. Confirm your cancellation request and take a screenshot of the confirmation page
   • The confirmation should display a reference number, date, and timestamp
   • If no confirmation appears, do not assume the cancellation is complete; contact customer support to verify
6. Check your email inbox within 24 hours for a cancellation confirmation email from We Are Feel
   • If you do not receive this email, your cancellation may not have been processed; see the escalation steps below

This method creates a permanent record of your cancellation request, which is why it is the preferred approach for consumer protection purposes.

Method two: cancel via email or written notice

If you cannot access your online account or if the online cancellation option is not visible, you can cancel by sending a written notice to We Are Feel's customer service team. This method provides a clear paper trail and ensures your cancellation cannot be disputed later.

1. Compose a clear cancellation email to We Are Feel's customer service address (check wearefeel.com for the current support email)
   • Include your full name, email address, and customer account number (if you have it)
   • State clearly: "I wish to cancel my We Are Feel subscription effective immediately"
   • Provide your next scheduled billing date if you know it, so there is no ambiguity
   • Reference the Consumer Rights Act 2015 if you are cancelling outside the 14-day cooling-off period
2. Send this email from the email address associated with your We Are Feel account
   • Do not send from a different email address, as this may cause verification delays
3. Request a read receipt or send the email as "high importance" to confirm delivery
   • Alternatively, use a tracked delivery service if you are sending a physical letter
4. Save a copy of your sent email and any response from We Are Feel in a dedicated folder for your records
   • This documentation is essential if you need to escalate to the Citizens Advice Consumer Service later
5. Wait 3-5 business days for We Are Feel's response confirming your cancellation
   • If you do not receive confirmation within this timeframe, follow up with a second email marked "URGENT"

If you do not receive a response within 7 working days, Tocancel recommends you escalate your complaint to the Citizens Advice Consumer Service and provide copies of your cancellation emails as evidence.

Method three: cancel by phone (if a number is provided)

Some subscription services offer phone cancellation, though they often make this option difficult to find. If We Are Feel publishes a customer service phone number, you can attempt cancellation via telephone, but you must follow up with email confirmation to protect yourself.

1. Find the customer service phone number on the We Are Feel website or on your account statement
   • Note the business hours and any call charges before dialling
2. Call the number and ask to speak to a customer service agent about cancelling your subscription
   • Be clear and direct: state your customer number and your intention to cancel
   • Listen for attempted retention offers or alternative options; politely decline and restate your cancellation request
3. Request a confirmation email or written cancellation number from the agent before ending the call
   • Repeat back the cancellation reference number to confirm it was understood correctly
4. Send a follow-up email to We Are Feel immediately after your call, summarising the conversation and the date and time you phoned
   • State: "This email confirms that I telephoned customer service on [date] at [time] and requested cancellation of my subscription. Reference number provided: [number]."
5. Allow 5-7 business days for your cancellation to take effect
   • Check your bank account to confirm that no charge appears on your next scheduled billing date

Phone cancellation is less reliable than email or online cancellation because there is no automatic written record. Always follow up with email confirmation to protect yourself.

What happens after you cancel We Are Feel

Cancellation is not always instant, and you need to take active steps to confirm it has been processed.

Timeline: what to expect in the days following cancellation

Your We Are Feel subscription does not stop immediately when you submit your cancellation request. The company operates on a billing cycle, and your cancellation will take effect on the next scheduled billing date or the date specified in their terms. Here is what you should expect:

• Within 24 hours: You receive a cancellation confirmation email from We Are Feel. If you do not receive this email, your cancellation may not have been submitted successfully; contact customer support to verify.
• Within 5-7 business days: Your online account updates to show your subscription as "cancelled" or "inactive". Log in and check for this status change to confirm.
• On your next scheduled billing date: No charge appears on your bank statement or credit card. This is the most important confirmation that your cancellation has worked. If a charge does appear, contact your bank immediately and proceed to the refund process outlined below.
• Within 14 calendar days (if eligible for a cooling-off refund): Any refund credit appears in your bank account or original payment method. If you are owed a refund and it does not arrive within 14 days, escalate the matter with Tocancel's guidance below.

Checking your account status and confirming cancellation

Do not assume your cancellation is complete based on a confirmation email alone. Log into your We Are Feel account every few days in the week leading up to your next scheduled billing date to confirm your subscription status has changed to "cancelled" or "paused". If your subscription still shows as "active" after 7 days, contact customer support immediately and ask them to manually confirm your cancellation in their system.

Check your bank statements carefully on your next billing date. If We Are Feel charges you despite your cancellation request, you have the right to request a refund, and this charge becomes evidence of a company failure to honour your cancellation.

How to claim a refund if We Are Feel won't cancel

If We Are Feel charged you after you submitted a valid cancellation request, you have multiple legal routes to recover that money.

Step one: request a refund directly from We Are Feel

Your first step is to contact We Are Feel and request a refund in writing, citing the unauthorised charge as your reason.

1. Compose an email to We Are Feel's customer service, clearly stating:
   • "I submitted a cancellation request on [date]. I have evidence of this cancellation (attach your screenshot or confirmation email). Despite this cancellation, you charged my account on [date] for £[amount]. This charge is unauthorised. I request an immediate refund of £[amount] to my original payment method."
   • Reference the Consumer Rights Act 2015 as the legal basis for your claim
2. Send this email from your registered account email address and request a read receipt
   • Save a copy of the sent email and any attachments in a secure folder
3. Allow We Are Feel 14 calendar days to respond and process your refund
   • If they refuse, provide Tocancel with a summary of your evidence, and we can advise on the next escalation step

Step two: dispute the charge with your bank

If We Are Feel refuses to refund the charge within 14 days, or if they do not respond to your refund request at all, you can instruct your bank to reverse the charge. This process is called a "chargeback" or "dispute", and your bank is legally obliged to investigate it on your behalf.

1. Contact your bank or building society by phone or online banking
   • Explain that you cancelled your We Are Feel subscription, were charged despite cancellation, and the company has refused to refund
   • Provide your bank with copies of your cancellation confirmation and your refund request emails
2. Your bank will open a dispute case and request evidence from We Are Feel
   • The company has a limited time (usually 7-10 days) to respond with proof that the charge was authorised and that you remained a subscriber
   • Your cancellation evidence will likely outweigh their defence, resulting in the charge being reversed
3. The refund typically appears in your account within 5-10 working days of the dispute being resolved
   • Your bank will notify you when the case is closed and confirm whether the charge has been reversed

This method is highly effective because banks are regulated by the Financial Conduct Authority and take unauthorized charges very seriously. Tocancel has seen thousands of consumers recover disputed charges through this route when companies refuse direct refunds.

Step three: escalate to the citizens advice consumer service

If your bank dispute fails or if We Are Feel refuses to acknowledge your cancellation request altogether, you can file a formal complaint with the Citizens Advice Consumer Service, which is the consumer protection authority responsible for enforcing the Consumer Rights Act 2015 in the UK.

1. Gather all evidence of your cancellation attempts and refund requests
   • Screenshots of your online cancellation confirmation
   • Email confirmations from We Are Feel
   • Bank statements showing the unauthorised charge
   • Copies of your refund request emails
2. Visit the Citizens Advice Consumer Service website and submit a formal complaint
   • Provide a clear chronology of events, your cancellation evidence, and the outcome you are seeking
   • Explain that you have already attempted to resolve the matter directly with We Are Feel
3. The Citizens Advice Consumer Service will contact We Are Feel and request their response within a set timeframe
   • If the company cannot justify the charge, the service will recommend you receive a refund
   • In some cases, the service has the power to issue formal enforcement notices if the company is breaching consumer law systematically

Filing a complaint with the Citizens Advice Consumer Service is free, and it creates an official record of the company's conduct. This record is valuable if other consumers file similar complaints and helps the regulator identify businesses that are deliberately ignoring consumer rights.

Common mistakes when cancelling We Are Feel

Many consumers make avoidable errors when cancelling subscriptions, costing them money or delaying their cancellation. You can avoid these pitfalls with a little care and planning.

Mistake one: cancelling just after your billing date

If you submit your cancellation request just after you've been charged, you've missed the opportunity to avoid that month's charge entirely. You'll now need to claim a refund for an unwanted month of supplements. Instead, identify your next billing date now and submit your cancellation request at least 3-5 days before that date. This ensures your cancellation is processed before the system triggers the next automatic charge.

Action: Check your billing date today and set a phone reminder for 7 days before that date. This gives you a buffer to submit your cancellation before the charge goes through.

Mistake two: assuming online cancellation is complete without confirmation

Website interfaces sometimes fail to process cancellations, or the confirmation page does not display properly. Never assume your cancellation is done until you receive an email confirmation from We Are Feel and your account status has changed to "cancelled". If you submit an online cancellation and don't receive an email within 24 hours, contact customer support and ask them to verify manually that your cancellation was recorded in their system.

Action: Screenshot the cancellation confirmation page and send yourself a copy via email as a backup record.

Mistake three: not tracking your refund timeline

If you are owed a refund, the company has a legal obligation to process it within 14 calendar days. Many consumers forget about their refund request and don't follow up until months later, when the evidence has grown stale. Instead, note your refund request date and set a calendar reminder for day 14. If the refund hasn't appeared in your account by then, contact the company immediately with a follow-up email.

Action: Create a simple spreadsheet tracking your cancellation date, refund request date, and expected refund arrival date. Check it weekly.

Mistake four: confusing "pause" with "cancel"

Some subscription services offer a "pause" option that temporarily halts deliveries but keeps your account active and your payment method on file. This is not the same as cancellation. If you pause your subscription, you may be charged again after the pause period ends, or you may be re-enrolled automatically. Always select "cancel" or "permanently delete subscription", not "pause" or "skip next delivery".

Action: Once you've cancelled, log back into your account after 48 hours and confirm the subscription status says "cancelled" or "inactive", not "paused".

After cancellation: protecting yourself from re-enrollment

Some companies attempt to re-enrol customers or restart their subscriptions months after cancellation. Protect yourself by taking simple precautions in the weeks and months following your We Are Feel cancellation.

Monitor your bank statements for surprise charges

Set up a phone reminder to check your bank statement on the date we Are Feel used to charge you every month. Do this for at least 3 months after your cancellation to ensure no unexpected charges appear. If you spot a charge, report it to your bank immediately and cite your cancellation evidence.

Keep your cancellation evidence safe

Archive your cancellation confirmation email, screenshots, and refund request correspondence in a dedicated folder on your computer and in your email account. If a dispute arises months later, you'll have instant access to proof that you cancelled. Tocancel recommends keeping this documentation for at least 12 months after cancellation.

Cancellation checklist: verify you've completed every step

Only when you have ticked all six boxes can you be confident that your cancellation is complete and permanent.

Comparing your options: stay or cancel?

Before you finalise your cancellation, take a moment to weigh the genuine pros and cons of staying versus cancelling.

If three or more factors point toward cancellation, Tocancel recommends proceeding with the cancellation process outlined above. Your satisfaction and financial control are paramount.

Summary: your rights and next steps

Cancelling We Are Feel is your legal right under the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013. You do not need permission or justification; the company must process your cancellation request within the notice period specified in your contract (usually 30 days). If you are within 14 days of your first delivery, you have an unconditional cooling-off period and can cancel for a full refund with no questions asked.

Follow the step-by-step guide above to cancel via your online account, email, or phone. Document every step with screenshots and emails to create a permanent record. Check your bank statement on your next scheduled billing date to confirm no charge appears. If a charge does appear despite your cancellation, request a refund in writing, then escalate to your bank and the Citizens Advice Consumer Service if We Are Feel refuses.

Tocancel has helped thousands of consumers cancel unwanted subscriptions and recover unauthorised charges by following this systematic approach. Your cancellation is not only legal; it is your right as a consumer in the UK. Take action today and regain control of your finances.

We Are Feel contact and cancellation address

If you need to send a formal written cancellation or complaint to We Are Feel, use the following contact details. Always retain a copy of any correspondence you send and send it via tracked post or email with read receipt enabled.

Customer Service Email: Check wearefeel.com for the current support email address listed in their "Contact Us" section. (Email addresses change periodically; do not rely on outdated contact details found in old articles.)

Registered Office Address: We Are Feel's registered office address should be displayed on their website or in your account documents. If you cannot find it, check your order confirmation email or the company information section of their website. For formal complaints to be valid, they must be sent to the registered office, not a customer service email.

Citizens Advice Consumer Service: If We Are Feel refuses to process your cancellation or refund, file a formal complaint at citizensadvice.org.uk/consumer. The Citizens Advice Consumer Service is the regulatory body responsible for enforcing consumer rights in the UK and has the power to compel companies to honour their legal obligations.

Start your cancellation now by logging into your We Are Feel account and checking your subscription status. Identify your next billing date, submit your cancellation request, and confirm your cancellation within the next 48 hours. Tocancel is here to support you with further guidance if the company fails to honour your request or if you encounter any obstacles during the cancellation process.