Cancel Simply Wall St: Step-by-Step Guide

How to cancel Simply Wall St in new zealand and reclaim your subscription

Why you might want to leave Simply Wall St

Simply Wall St is an online investment research platform that delivers company analysis, portfolio tracking and market screening tools through visual reports and infographics. If you've subscribed to a paid plan, you're paying for premium access to detailed financial data and advanced research capabilities.

Your reasons for leaving are valid. You may have switched to a different research platform, tightened your budget, discovered the free tier meets your needs, or lost interest in active stock research. Whatever prompted your decision, New Zealand consumer law protects your right to cancel and pursue refunds if the service fails to deliver what you paid for. Tocancel is here to walk you through every step of the cancellation process and help you understand your legal protections.

Common reasons investors cancel

Subscribers most often cancel because they've found alternative platforms that better suit their needs, reduced their overall subscription expenses, realised the free features are sufficient for their research, or stepped back from active investing entirely. Some discover the interface doesn't match their workflow, while others find the data updates too infrequent for their trading strategy.

Each of these reasons is legitimate, and none of them prevent you from cancelling immediately and pursuing a refund under New Zealand law.

Your subscription costs at a glance

Simply Wall St offers tiered pricing with monthly and annual options. In New Zealand, the Unlimited Yearly plan through the iOS App Store costs NZ$499.99, while monthly options are also available. Pricing varies depending on whether you subscribe through the web platform or third-party app stores. Your subscription automatically renews each billing cycle until you cancel, so taking action now stops future charges.

Your consumer rights under new zealand law

New Zealand consumer protection legislation gives you powerful legal grounds to cancel and claim refunds, regardless of what Simply Wall St's terms say.

The consumer guarantees act protects you

The Consumer Guarantees Act 1993 requires that digital services-including investment research platforms-be of acceptable quality and fit for the purpose they're advertised for. If Simply Wall St fails to deliver accurate data, experiences frequent crashes, omits promised features, or misrepresents its capabilities, you have a statutory right to a refund, replacement or repair. This protection applies to you as a consumer in New Zealand, whether you subscribed last week or six months ago.

Critically, these guarantees cannot be overridden by Simply Wall St's own terms and conditions. Even if their policy states "no refunds after 14 days," the Consumer Guarantees Act still protects you if the service is faulty or misrepresented.

How statutory rights differ from the 14-day money-back guarantee

Simply Wall St offers a voluntary 14-day money-back guarantee for new subscribers. This is a marketing benefit, not your only legal protection. If you're outside the 14-day window but the service fails to meet the Consumer Guarantees Act standard-for example, if data accuracy deteriorates or core features malfunction-you can still escalate your complaint to the Commerce Commission and pursue a refund on statutory grounds.

Document everything: your subscription date, what was promised, screenshots of service failures, and your cancellation request. This evidence strengthens your position if you need to invoke consumer protection law through Tocancel or the Commerce Commission.

How to cancel Simply Wall St step by step

Your cancellation method depends on whether you subscribed via Simply Wall St's website or through an app store. Tocancel outlines both pathways so you cancel without confusion and stop charges immediately.

Cancel via the web platform or mobile browser

If you subscribed directly through Simply Wall St's website using a credit or debit card, use these steps to cancel your subscription and stop all future charges.

1. Open Simply Wall St on the web or in your mobile browser and sign in to your account with your email and password.
   • If you've forgotten your password, use the "Forgot Password" link on the login page.
2. Tap or click the user icon, usually located in the top right corner of the screen.
   • On some devices, this may be a profile initials circle or gear icon.
3. Select "Subscription & Billing" from the dropdown menu.
   • This section displays your current plan, billing date and payment method.
4. Tap "Cancel My Subscription" or a similar button indicating cancellation.
   • Simply Wall St may display a retention offer; you can decline it and proceed.
5. Review the cancellation summary, which confirms your plan end date and final charges.
   • Your access typically continues until the end of your current billing cycle.
6. Confirm cancellation by selecting "Cancel Plan" or the equivalent button.
   • Screenshot this confirmation page immediately for your records.

You should receive a confirmation email within minutes. If you don't see it within one hour, check your spam folder or contact Simply Wall St support to verify the cancellation processed.

Cancel through the apple app store

If you subscribed via the iOS App Store, you must cancel through Apple's subscription settings, not through Simply Wall St itself. Apple manages the billing and renewal for app store subscriptions.

1. Open the Settings app on your iPhone or iPad.
   • Do not open Simply Wall St directly; this will not allow you to cancel the subscription.
2. Tap your Apple ID name at the top of the screen.
   • This is usually your email address or phone number linked to your Apple account.
3. Select "Subscriptions" from the menu.
   • This displays all active subscriptions tied to your Apple ID.
4. Find "Simply Wall St" in the list and tap it.
   • The entry shows your current plan, next renewal date and price.
5. Tap "Cancel Subscription" at the bottom of the screen.
   • Apple will confirm you wish to cancel and display your plan end date.
6. Tap "Confirm" to complete the cancellation.
   • Screenshot the final confirmation screen.

Your subscription access continues until the end of your current billing period. Apple sends a confirmation email; verify it arrives in your inbox.

Cancel through the google play store

If you subscribed on Android via the Google Play Store, you cancel through Google's subscription settings, not within the Simply Wall St app itself.

1. Open the Google Play Store app on your Android device.
   • Tap the profile icon in the top right corner.
2. Select "Payments and subscriptions" from the menu.
   • This shows all active subscriptions linked to your Google account.
3. Tap "Subscriptions" to view your active plans.
   • This displays the subscription name, price and next renewal date.
4. Select "Simply Wall St" from the list.
   • The screen displays your current plan details and renewal schedule.
5. Tap "Cancel Subscription" at the bottom.
   • Google will ask why you're cancelling; this is optional but helps them improve.
6. Confirm your cancellation by tapping "Yes, cancel subscription."
   • Take a screenshot of the final confirmation.

Your access ends at the close of your current billing cycle. Google sends a cancellation confirmation email immediately.

What happens after you cancel

Understanding your timeline after cancellation removes uncertainty and helps you plan your next steps.

Your access and final billing

When you cancel Simply Wall St, your subscription does not stop immediately. Instead, you retain access until the end of your current billing period-this is a consumer protection built into most subscription models. You will not be charged again after that date. For example, if your annual subscription renews on 15 March and you cancel on 20 February, your access continues until 15 March, and no charge occurs after that.

Check your cancellation confirmation email for the exact end date. This prevents confusion and gives you time to export any data or notes you wish to keep.

Refunds for unused time

If you cancel mid-cycle and believe you're entitled to a refund for unused time, Simply Wall St's standard policy may limit this to the 14-day money-back guarantee for new subscribers. However, Tocancel advises you to request a refund regardless of how long you've been subscribed if you can demonstrate the service failed to meet the Consumer Guarantees Act standard.

Contact Simply Wall St support directly and explain your grounds: inaccurate data, missing promised features, or technical failures. Be specific and reference the Consumer Guarantees Act 1993 in your request. Document everything in writing (email, not phone calls).

Requesting a refund under consumer law

If Simply Wall St refuses your refund request, you have a formal escalation path. The Commerce Commission (the New Zealand regulator for consumer protection) investigates complaints when a business breaches the Consumer Guarantees Act or misleads consumers. You can lodge a complaint free of charge through the Commission's website or contact Tocancel for guidance on escalating your case.

Keep all evidence: your subscription confirmation, cancellation request, screenshots of service failures, and Simply Wall St's refusal email. This documentation is essential if you escalate to the Commerce Commission.

Pricing and subscription comparison

Understanding what you're paying helps you decide whether cancellation is right for you and whether to claim a refund.

The yearly plan offers the largest saving per month, but if the service no longer fits your needs, cancelling avoids further charges. If you subscribed at yearly pricing and cancel early with legitimate grounds (service failure, misleading features), Tocancel recommends requesting a pro-rata refund for the unused portion.

Common mistakes to avoid when cancelling

Cancelling a subscription can feel stressful, especially if you're unsure whether you'll lose important data or face unexpected charges. These mistakes are avoidable, and taking a few precautions now saves frustration later.

Deleting the app without cancelling the subscription

Simply removing the Simply Wall St app from your device does not cancel your subscription. The billing relationship with Apple, Google or Simply Wall St's payment processor continues, and you will be charged at the next renewal date. You must follow the cancellation steps above before deleting the app.

Assuming a voluntary refund policy is your only option

Simply Wall St's 14-day money-back guarantee is a marketing benefit, not your only legal route to a refund. If you're outside that window, the Consumer Guarantees Act still protects you if the service is faulty or misrepresented. Don't accept a refusal without first asserting your statutory rights through Tocancel or direct escalation to the Commerce Commission.

Not documenting your cancellation

If you don't screenshot or save your cancellation confirmation, and Simply Wall St later claims you never cancelled, you have no proof. Always take a screenshot of the final confirmation screen and save the confirmation email. This protects you if disputes arise about your cancellation date or refund eligibility.

Cancelling mid-billing cycle without checking the end date

Some users assume cancellation takes effect immediately. In most cases, you retain access until the end of your current billing cycle, but you should verify this in your confirmation email. This avoids the shock of being charged again if you miscalculate the renewal date.

How tocancel helps you cancel and reclaim refunds

Navigating subscription cancellations and refund requests can be complicated, especially when consumer law is involved. Tocancel has helped thousands of consumers cancel subscriptions, assert their consumer rights, and recover refunds from companies that refuse to cooperate.

Tocancel provides step-by-step cancellation guides for over 1,000 services, including Simply Wall St. Whether you need help understanding your rights under the Consumer Guarantees Act, drafting a refund request, or escalating a complaint to the Commerce Commission, Tocancel gives you the information and confidence to act. Visit Tocancel today to access templates, timelines and direct support for your cancellation.

You have rights as a New Zealand consumer. Tocancel ensures you know them and exercise them effectively.

Cancellation address and contact details

Simply Wall St does not provide a dedicated New Zealand postal address for cancellation requests. The only postal address listed on their Trustpilot company profile is located in Sydney, Australia. For this reason, Tocancel recommends cancelling directly through the web platform, iOS App Store, or Google Play Store using the steps above, and handling all refund requests via email or the Commerce Commission.

Do not rely on postal communication to cancel or request refunds. Use digital methods (web, app store or email) so you have immediate confirmation and a digital record. If you encounter resistance, escalate to the Commerce Commission free of charge and consult Tocancel for guidance on building your case.